Reputational damage, drunken tweets, or an unsavoury Instagram photograph let loose on the world in the small wee hours, are all common themes in today’s social media world.
Although employers may not access an employee’s social accounts, if an employee is openly representing your organisation, you can have some say in what is considered appropriate and take preventative measures to ensure that your employees understand how they are expected to behave when expressing themselves on Social Media.
Introducing a clear Social Media Policy which states that employees are prohibited from displaying opinions or views relating to the company, its clients or workforce can head off problems before they happen. Stipulating that any breach of the Company’s Social Media Policy could lead to disciplinary action, that in turn could amount to gross misconduct (depending on the severity of the breach) should act as a deterrent to employees and help employers protect against any careless Social Media activity by employees.
If you have any further questions on the subject matter then please contact Karen Scott on 07762 629 448 or get in touch by clicking here.
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